A multifaceted multi-methodological examination of the global movie industry
Abstract (Summary)
Factors that have led to the United States’ (U.S.) domination of the global movie
market span the historical, political, and societal spheres. This paper reviews the
development of the movie industry and introduces the factors contributing to the U.S.’s
position as market leader. An overview of globalization is presented and its effects on
cultural industries are articulated, with a specific focus on the international movie
industry.
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Source Type:Master's Thesis
Keywords:filmindustrie internationalisatie consumentengedrag culturele identiteit
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