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Framgångsfaktorer hos framgångsrika e-handelsföretag i klädbranschen

by Thörn, Pär

Abstract (Summary)
The turnover for merchandise marketed in the Internet has seen a great increase over the last years. I rate with the in-crease in sales more suppliers has entered the market. Since the range of products has been raised the company’s are forced to take a more differentiated approach. This paper de-scribes a number of company’s that successfully has been able to differentiate themselves and what factors that was significant for this success.
Bibliographical Information:

Advisor:

School:Växjö universitet

School Location:Sweden

Source Type:Master's Thesis

Keywords:

ISBN:

Date of Publication:02/27/2007

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