Dimensões sócio-culturais do empreendedorismo: estudo do evento empreendedor no setor têxtil e de confecções de Santa Cruz de la Sierra-Bolívia
The emergence of new enterprises and entrepreneurs is an issue that brought the interest of academe, especially along the last decade. This interest is based on the expectancy and evidences of new enterprises creation that contributed to increase jobs, innovative activities, and augment of the acquisition power of society. In this context, issues on stimuli and support of new enterprises as well as factors giving birth to the entrepreneurial process are brought about. This research refers to the identification of socio-cultural factors with influence in the creation of new textile and garment industry, located in Santa Cruz de la Sierra ? Bolivia. Eighty-three small and medium size firms were surveyed. Data were collected by means of a questionnaire, adapted from Shapero (1980) model of socio-cultural factors. Main results indicate that exists significant influence from parents in the generation of entrepreneurs. It rests inconclusive, however, to assert that entrepreneurial or employed parents are a guarantee of entrepreneurial springs. Parents, according to the respondents, are the single most determinant factor for the enterprise creation. Other reasons, nonetheless of social origin, show the need for profit generation in order to pay debts, and voluntary migration. The internal motives for entrepreneurial events in the textile and garment industry come from cultural dimension (technical knowledge and experience) in first place, then the social dimension (autonomy, independence and the needs to innovate). The later motives most probably come from a higher level of education among the surveyed entrepreneurs. Data also show that the inexistence of a new job after been fired come as one of the last in the list of motives for new entrepreneurial event creations. In conclusion, socio-cultural reasons are determinant for entrepreneurial events to happen. Finally, ethnic origins benefit the entrepreneur when the later is from the same geographical area where his/her firm is located.
Advisor:Riccardo Riccardi; Heitor José Pereira; Leonel Cézar Rodrigues
School:Universidade Regional de Blumenau
Source Type:Master's Thesis
Date of Publication: