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Representing Work: What The Office Teaches us about Creativity and the Organization

by Craft, Kevin Ralph

Abstract (Summary)
CRAFT, KEVIN (M.A., Film Studies, May 2008) Representing Work: What The Office Teaches Us About Creativity and The Organization Abstract of a thesis at the University of Miami. Thesis supervised by Professor Christina Lane. No. of pages in text. (85) NBCs situation comedy The Office reflects on the nature of workplace management in the 21st century. The show critiques a corporation that values conformity over individuality, while implying that promoting creative employees to upper management is not credible alternative. The Office does this by focusing on Michael Scott (played by Steve Carell), a character whose unique creative working style makes him a great salesman but a poor manager. Michaels character stands in contrast to Ryan Howard (played by B.J. Novak), who differs from Michael both in his approach to business and his success at it. The Office implies that creativity is a valuable asset for non-managerial workers, but creative management can be problematic. As workplaces continue to evolve, it is imperative to explore how creativity and bureaucracy co-exist. It may be unrealistic to expect creativity to saturate all aspects of professional life, but striking a balance between creativity and organization might be paramount in assuring job satisfaction and productivity for future generations of employees.
Bibliographical Information:

Advisor:Dr. Christina Lane; Dr. William Rothman; Dr. Robert Casillo

School:University of Miami

School Location:USA - Florida

Source Type:Master's Thesis

Keywords:film studies communication

ISBN:

Date of Publication:05/02/2008

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