Kundorientering : ideal och verklighet
Abstract (Summary)
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Customer orientation – Is it whatever you want it to be?
Kundorientering – Kan den se ut hur som helst?
Final Assignment for a Bachelor degree in Business Administration.
University of Gävle
Department of Business Administration
801 76 GÄVLE
SWEDEN
Telephone. +46 26-64 85 00
Homepage: http://www.hig.se
Author: Mathias Heidmark Kjällberg
Date: Juni 2007
Supervisor: Dr. Lars Ekstrand
Bibliographical Information:
Advisor:
School:Högskolan i Gävle
School Location:Sweden
Source Type:Master's Thesis
Keywords:customer orientation marketing strategy
ISBN:
Date of Publication:12/21/2007