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Erfolgsfaktoren interkultureller Strategischer Allianzen am Beispiel von bilateralen Kooperationen zwischen deutschen, französischen und japanischen Automobilunternehmen - Criteria for success of intercultural strategic alliances

by Krieger, Carola

Abstract (Summary)
The dissertation analyses bilateral strategic alliances in the automobile industry between german, french and japanese firms. It should be stressed, in how far cultural selected, critical factors for success are causal for the success of such intercultural cooperations and whether there exist diferences between german an french resp. german and japanese alliances. Frame of reference is the transaction cost theory as well as the layer model of Eberhard Dülfer.
Bibliographical Information:

Advisor:Prof. Dr. rer.pol. Werner Pascha; Prof. Dr. rer.pol. Günter Heiduk

School:Universität Duisburg-Essen, Standort Essen

School Location:Germany

Source Type:Master's Thesis

Keywords:wirtschaft gerhard mercator universitaet

ISBN:

Date of Publication:02/12/2002

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