Details

En studie om Varumärken i media - Hur ska GävleTidningar förhålla sig till Arbetarbladet och GefleDagblad?

by Iggland, Anders; Johansson, Dan

Abstract (Summary)
The purpose with the study is to examine the complex problem of brands, in a competition - and cooperation situation.
Bibliographical Information:

Advisor:

School:Högskolan i Gävle

School Location:Sweden

Source Type:Master's Thesis

Keywords:

ISBN:

Date of Publication:07/04/2007

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