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EVOLVE house flexible dwelling for the postmodern consumer culture/

by Votava, Kate

Abstract (Summary)
There is a trend towards choice and control that has become central in our postmodern consumer market. Today’s consumers demand a multiplicity of choices that can more accurately reflect their increasingly varied lifestyles. Product developers give consumers not only choice, but also provide for personalization and customization. Compared with today’s products, the house is static and reflects modernist ideas of segmentation and generalization over individual needs and desires. Housing must situate itself in the time, using current ideas, thoughts and methods to bridge the widening chasm between what we think, buy and build. A flexible house reflects the postmodern era ideas of control and choice seen in products because it is able to adapt to a variety of specialized needs and desires without over-generalizing the increasingly diversified population. The flexible house performs a dual function, not only relating to current thought in the consumer society, but doing this through the application of current production methods and technologies. Solutions may be found by looking outside the realm of architecture to products and systems that are on the cutting edge of the new trend towards consumer control and choice. By looking at these products and methods of systemization that allow for flexibility, new techniques can be developed that can be applied to the architecture of the home. The flexible home does not become a product of a one-time decision or a particular mode of thought, but an evolving organism that can reflect the ongoing transformations in their views and lifestyles.
Bibliographical Information:

Advisor:

School:University of Cincinnati

School Location:USA - Ohio

Source Type:Master's Thesis

Keywords:university of cincinnati

ISBN:

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