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E-business som organisatorisk förändring : en studie av mognad och genomförandeprocess

by Bjelkfelt, Anders; Fredriksson, Lars

Abstract (Summary)
The purpose of the thesis was to measure e-business maturity in several organisations. Furthermore our ambition was to find out what was significant for a successful implementation of e-business in an organization. We used a descriptive approach during the research through literature studies and qualitative research methods by interviews. To be able to analyze the empirical material we developed two models specifically for our research area; one for maturity and one for strategic analysis. We chose to focus solely on organisations where a transformation from traditional business to e-business had occurred. The result suggested the five businesses fulfilled the demands we stipulated for the phase " Integrated e-business " in our maturity model. The study provided several examples of our model's seven organisational change dimensions. Nevertheless the research inferred that a strategy model had not been used in the transformation and that the e-strategy and business goals were not integrated. In addition a reoccurring factor was the senior management who did not participate actively in the planning and development.
Bibliographical Information:

Advisor:

School:Arizona State University West

School Location:USA - Arizona

Source Type:Master's Thesis

Keywords:elektronisk handel organisationsutveckling organisationsförändringar strategisk planering

ISBN:

Date of Publication:01/01/2005

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