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Cultural Issues: A Barrier to the Development of E-Business Activities in Brazil

by Duarte, Rafael Clever

Abstract (Summary)
To buy and sell to every nation in the world is the common goal, particularly among those who have access, make use of, and negotiate through the Internet. These Internet users desire the reasonable and rationally well regulated freedom without limitations to conduct business and otherwise make use of the resources and facilities existing in this virtual world. However, they often neglect the problems of the real and virtual worlds that might impede the development of Internet-based activities. This thesis will discuss how cultural traits have been an obstruction to the economic and commercial expansion of Brazil's domestic and international trade through e-business. It will present a comparative analysis and parametric approach to facilitate the understanding of the negative impact of this problem on the improvement and growth of e-business in Brazil.
Bibliographical Information:

Advisor:

School:Ohio University

School Location:USA - Ohio

Source Type:Master's Thesis

Keywords:e business commerce internet activities brazil cultural traits issues

ISBN:

Date of Publication:01/01/2004

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